Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx agentmods add skills/themattberman/meta-ads-kit/pixel-capinpx skills add TheMattBerman/meta-ads-kit --skill pixel-capigit clone --depth 1 https://github.com/TheMattBerman/meta-ads-kitWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/themattberman/meta-ads-kit/pixel-capi)<a href="https://agentmods.dev/skills/themattberman/meta-ads-kit/pixel-capi"><img src="https://agentmods.dev/badge/skills/themattberman/meta-ads-kit/pixel-capi.svg" alt="Measured on agentmods" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5 | $0.00053 | $0.02681 |
| Opus 5 | $0.00026 | $0.01340 |
| Sonnet 5 | $0.00011 | $0.00536 |
| Haiku 4.5 | $0.00005 | $0.00268 |
Grade A, and why
pixel-capi scanned grade A with 1 finding against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 4d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Makes network callslowCapability
Not a fault in itself. Listed so you know the mod talks to something, and to what.
curl -s "https://graph.facebook.com/v19.0/act_ACCOUNT_ID/adspixels?fields=name,id,last_fired_time&access_token=$META_TOKEN" | jq '.data' How it starts
The opening of the file, as written. The whole thing — 287 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Pixel + CAPI -- Your Server-Side Signal Stack
The browser pixel alone is broken. iOS 14.5 killed 30-50% of signal. Ad blockers take another 20-30%. Cookie deprecation is finishing the job.
The fix is Conversions API (CAPI) -- server-side event sending that runs parallel to the browser pixel, shares event IDs for deduplication, and passes hashed user data that browsers can't block.
This skill audits, sets up, tests, and optimizes your Meta Pixel + CAPI stack. Target: 9.3+ EMQ on Purchase, 8.0+ on Lead.
Always read references/pixel-capi-reference.md first. That doc is the full knowledge base. Scripts automate the work; the reference doc explains the why.
Brand Memory Integration
Reads: workspace/brand/stack.md for stored pixel IDs and account IDs
| File | What it provides |
|---|---|
workspace/brand/stack.md |
Stored pixel ID, ad account ID, platform type |
Writes:
| File | What it contains |
|---|---|
workspace/brand/stack.md |
Appends pixel ID, EMQ scores, platform config |
workspace/brand/learnings.md |
Appends EMQ findings, platform gotchas, fixes applied |
Core Concepts (Read Before Acting)
Before running any script, load references/pixel-capi-reference.md for:
- Why pixel + CAPI together is non-negotiable in 2026
- How deduplication works (shared event_id between browser and server)
- EMQ scoring weights (em > ph > fn+ln > fbp/fbc > ip+ua)
- Platform-specific gotchas (Next.js hydration, Shopify checkout limits, etc.)
Key principle: Never send PII unhashed. Scripts handle SHA-256 hashing automatically. If implementing manually, hash everything: lowercase, trim whitespace, then sha256sum.
Workflow
1. Audit an Existing Pixel
Check what's configured, what's missing, infer EMQ.
Run: scripts/pixel-audit.sh <account_id_or_pixel_id>
If given an ad account ID (e.g., act_123456): lists all pixels, audits each.
If given a pixel ID directly: audits that pixel only.
What ships with it
6 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 4d ago First seen · 287 lines · 53 tokens per session scan A b45acd067033
pixel-capi is a skill published in the GitHub repository TheMattBerman/meta-ads-kit (311 stars, last pushed 2mo ago), licensed MIT. It adds 53 tokens to every session and 2,681 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 1 finding (makes network calls). No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.
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