pm-competitive-analysis

pm-competitive-analysis is a skill for Claude Code from Uxcel-Lab/product-skills. It costs 160 tokens per session (2,755 once invoked), scanned A, original, MIT.

A product and market-research skill for studying competitors and the wider market in order to make a strategic choice. It covers direct competitors, indirect alternatives, and possible future competitors using public evidence and structured comparisons.

In plain words
What is it for?
Use it to define a research question, identify and profile competitors, compare products or positions, map the market, assess strengths and weaknesses, and turn findings into strategic implications.
Why use it?
It avoids shallow feature tables, invented competitor facts, and reports that list companies without explaining what the findings mean. It connects research to gaps in the market and a possible position for the product.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the uxcel plugin — 58 skills shipped together

Good fit Use it to define a research question, identify and profile competitors, compare products or positions, map the market, assess strengths and weaknesses, and turn findings into strategic implications.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/uxcel-lab/product-skills/competitive-analysis
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add Uxcel-Lab/product-skills --skill competitive-analysis
Clone the repo
git clone --depth 1 https://github.com/Uxcel-Lab/product-skills

Made for: Claude Code.

Or install uxcel, the plugin that ships this one along with the rest of its 58 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for pm-competitive-analysis

README.md
[![agentmods](https://agentmods.dev/badge/skills/uxcel-lab/product-skills/competitive-analysis/github.svg)](https://agentmods.dev/skills/uxcel-lab/product-skills/competitive-analysis)
Your own site
<a href="https://agentmods.dev/skills/uxcel-lab/product-skills/competitive-analysis"><img src="https://agentmods.dev/badge/skills/uxcel-lab/product-skills/competitive-analysis/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for pm-competitive-analysis

Your own site · 80×15
<a href="https://agentmods.dev/skills/uxcel-lab/product-skills/competitive-analysis"><img src="https://agentmods.dev/badge/skills/uxcel-lab/product-skills/competitive-analysis.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 160 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,755 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00160 $0.02755
Opus 5 $0.00080 $0.01378
Sonnet 5 $0.00032 $0.00551
Haiku 4.5 $0.00016 $0.00276

Measured 9d ago against content hash 88ef5a2e42e2, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-09, from the pricing page.

Security

Grade A, and why

pm-competitive-analysis scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

pm/deliverables/competitive-analysis/SKILL.md · 103 lines

How it starts

The opening of the file, as written. The whole thing — 103 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Competitive Analysis Skill

How this skill behaves (read first)

This is a generative skill, and "do a competitive analysis" is where an AI assistant produces the most confident, least useful output: a flat feature-comparison table of the few obvious direct competitors, with invented specifics, no market context, no gaps identified, and no "so what." Two failure modes compound it — fabricated competitor facts (made-up features, pricing, or market share that read as authoritative) and no strategic conclusion (a report that lists but never decides). A real competitive analysis is scoped to a decision, grounded in honest public evidence, structured by the right framework, and ends in implications and a positioning choice. So this skill gates:

  1. Establish the research objective and the industry context — what decision this informs, and the market it sits in, so competitor moves are read in context rather than in a vacuum.
  2. Apply the always-true core — find all three competitor types, profile from real public sources, use the right framework, prioritize, and translate into strategic implications and a position.
  3. Surface the context-dependent decisions (which framework, primary vs. secondary research, competitor depth, positioning stance, expansion, AI's role) with trade-offs.

Then it hands off to pm-assumption-rigor-audit (are the competitor facts, market-size estimates, and "gap exists" claims evidenced or assumed/hallucinated?) and pm-prioritization-rigor-audit (when it ranks opportunities or competitor tiers).

Scope: this skill owns the competitive/market analysis and the positioning conclusion that follows from it. It defers full product strategy to pm-vision-strategy, pricing strategy to ux-pricing, go-to-market / market-entry timing to pm-gtm-plan, the broader research process and ethics to pm-discovery, and problem framing to pm-problem-statement.


Step 0 — Establish context before analyzing

Read the full file on GitHub · 103 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 9d ago First seen · 103 lines · 160 tokens per session scan A 88ef5a2e42e2

Subscribe to this mod's changes

pm-competitive-analysis is a skill published in the GitHub repository Uxcel-Lab/product-skills (10 stars, last pushed 2mo ago), licensed MIT. It adds 160 tokens to every session and 2,755 once invoked, about $0.0008 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

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