shawnpang/startup-founder-skills
Skill Claude CodeCodex
When the user needs to create, critique, or optimize a landing page for conversion -- including headline rewrites, CTA placement, layout restructuring, or full page copy drafts.
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When the user needs to plan or execute a product launch — including pre-launch content sequences, launch funnels, JV/affiliate launches, cart open/close strategy, or evergreen launch funnels.
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When a founder needs to qualify inbound leads, define their ICP, build a lead scoring model, set MQL criteria, or route prospects through pipeline stages. Activate when the user mentions lead scoring, ICP, MQL, SQL, lead qualification, inbound leads, or pipeline design.
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When the user needs to estimate market size, understand market dynamics, or validate that a market opportunity is large enough to pursue.
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When the user needs to decide what to build, cut, and defer for a first release or minimum viable version of a product or feature.
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When the user needs to design, improve, or audit a post-signup activation flow to get new users to their first value moment. Activate when activation is lagging, time-to-value feels excessive, or first sessions lack impact.
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When a founder needs to write partnership or BD emails, craft integration pitches, or create co-marketing proposals. Activate when the user mentions partnerships, business development, integration proposals, co-marketing, channel partnerships, or strategic alliances.
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When the user wants to create, review, or restructure a fundraising pitch deck for seed or Series A. Also activates when the user mentions "deck", "pitch", "investor presentation", or "slide structure".
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When the user needs to define a product feature, write a product requirements document, or translate an idea into a structured spec.
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When the user needs to draft, review, or update a privacy policy for their product, or needs to understand data privacy obligations across jurisdictions.
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When the user needs to create SOPs, playbooks, runbooks, or other operational documentation that defines how a recurring process should be executed.
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When a founder needs to create a sales proposal, statement of work, contract, NDA, or master service agreement. Activate when the user mentions proposal, SOW, quote, contract, NDA, MSA, or needs to formalize a deal.
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When the user wants to research customer pain points, complaints, or sentiment using review platforms like Trustpilot, G2, Capterra, or app stores. Also use when the user mentions "what are users saying", "competitor reviews", "pain points", or "voice of customer research".
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When the user needs to organize product initiatives into a prioritized, time-sequenced plan with outcomes and dependencies.
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When a founder needs demo scripts, discovery call frameworks, objection handling, RFP/RFI responses, competitive feature matrices, POC planning, or closing playbooks. Activate for sales calls, demo prep, talk tracks, bid responses, competitor comparisons, or pre-sales engineering.
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When the user needs a security assessment — threat modeling, vulnerability review, auth flow audit, dependency scanning, or says "is this secure", "review for vulnerabilities", "threat model", "security audit", "pen test prep".
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When the user wants to monitor reviews, mentions, and community sentiment about their own product. Also use when the user mentions "track our reviews", "what are people saying about us", "brand monitoring", "reputation management", or "review alerts".
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When the user needs a technical SEO audit, on-page optimization guidance, or help resolving crawlability, indexation, or performance issues that affect search rankings.
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When the user needs to prepare for SOC 2, build a compliance roadmap, assess security posture, quantify security risk, or says "we need SOC 2", "security audit", "compliance", "enterprise customer wants SOC 2", "CISO advice".
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When the user needs to build a LinkedIn authority system, create social content strategy, define content pillars, write posts, or establish thought leadership positioning. Activate on "LinkedIn strategy," "content pillars," "what should I post," or "build my personal brand.".
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When the user needs to write recruiting outreach messages to attract passive candidates or request referrals.
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When the user wants to create or update their startup context document. Also use when the user mentions "set up context", "tell you about my startup", or any other skill needs context that doesn't exist yet.
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When the user needs to create help center articles, FAQs, troubleshooting guides, API documentation, or getting-started guides for customers.
shawnpang/startup-founder-skills
Skill Claude CodeCodex
When the user needs to choose between technologies, frameworks, or tools — or says "which framework should I use", "compare X vs Y", "should we migrate from X to Y", "what database should I use", "calculate TCO".