brand-language-codifier

brand-language-codifier is a skill for Claude Code from aaron-he-zhu/aaron-marketing-skills. It costs 183 tokens per session (3,021 once invoked), scanned A, original, Apache-2.0.

A guide to a brand's voice and naming rules, including tone, writing register, banned phrases, examples, and approved or disallowed product terms. The examples come from the brand's own published material.

In plain words
What is it for?
It helps define tone-of-voice rules, banned language, naming conventions, and example wording for people creating brand communications.
Why use it?
It helps keep wording consistent across teams and prevents products, features, and tiers from being named or described in conflicting ways.

Skill for Claude Code

Written for Claude Code: argument-hint in frontmatter. Also seen: mentions Claude Code; built for openclaw.

Needs its repository: it reads a path above its own folder, which exists only inside the repository. The line is Emit the standard shape from [skill-contract.md §Handoff Summary Format](../../../references/skill-contract.md)..

Part of the aaron-marketing plugin — 120 skills shipped together , and of aaron-marketing

Good fit It helps define tone-of-voice rules, banned language, naming conventions, and example wording for people creating brand communications.

Compare 6 skills from other repositories ↓
About the project

aaron-marketing-skills is a collection of 120 AI-agent skills covering marketing work such as brand narrative, search optimization, social media, email, advertising, influencer campaigns, and launches. Marketers and agent users can install it as a plugin, use its portable skills, or run its described bot team. The catalogue entries are components of this marketing workflow.

aaron-he-zhu/aaron-marketing-skills · 2,767 stars · on GitHub · aaronmarketing.ai

Install

Getting it into your agent

It runs from inside its repository, so the clone comes first — what it calls does not travel with the file alone.

Clone the repo
git clone --depth 1 https://github.com/aaron-he-zhu/aaron-marketing-skills
agentmods
npx agentmods add skills/aaron-he-zhu/aaron-marketing-skills/brand-language-codifier

Made for: Claude Code.

Or install aaron-marketing, the plugin that ships this one along with the rest of its 120 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for brand-language-codifier

README.md
[![agentmods](https://agentmods.dev/badge/skills/aaron-he-zhu/aaron-marketing-skills/brand-language-codifier/github.svg)](https://agentmods.dev/skills/aaron-he-zhu/aaron-marketing-skills/brand-language-codifier)
Your own site
<a href="https://agentmods.dev/skills/aaron-he-zhu/aaron-marketing-skills/brand-language-codifier"><img src="https://agentmods.dev/badge/skills/aaron-he-zhu/aaron-marketing-skills/brand-language-codifier/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for brand-language-codifier

Your own site · 80×15
<a href="https://agentmods.dev/skills/aaron-he-zhu/aaron-marketing-skills/brand-language-codifier"><img src="https://agentmods.dev/badge/skills/aaron-he-zhu/aaron-marketing-skills/brand-language-codifier.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 183 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 3,021 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • Socket pass 2 Sept 2026
  • Snyk warn 2 Sept 2026
  • NVIDIA SkillSpector warn 7 Sept 2026
SkillSpector: 1 finding, up to medium

These are SkillSpector’s own severities. On a checked sample its high-severity flags on skills were ~96% false positives — a documented command, a public API, a “never do X” rule — so we show them as a caution to read, not a verdict. Why →

  • medium Excessive Agency · line 68
    Skill enables autonomous high-impact decisions without human-in-the-loop verification. Critical operations (destructive commands, financial transactions, data deletion) should require explicit user confirmation.
    Fix: Add human-in-the-loop confirmation for destructive, irreversible, or high-impact operations. Never auto-execute commands that modify files, send data, or alter system state.
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00183 $0.03021
Opus 5 $0.00092 $0.01510
Sonnet 5 $0.00037 $0.00604
Haiku 4.5 $0.00018 $0.00302

Measured 9d ago against content hash b85a647be405, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

brand-language-codifier scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

narrative/architect/brand-language-codifier/SKILL.md · 89 lines

How it starts

The opening of the file, as written. The whole thing — 89 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Brand Language Codifier

Codifies the brand-level language canon — voice (register, tone spectrum, banned phrases, few-shot examples drawn only from the brand's own published material) and the naming tax (product / feature / tier naming rules, approved and banned terms) — as a dual-mode voice+naming step in the TALE Architect phase. It feeds two TALE-A sub-items directly: brand voice codified (register, tone, banned phrases, few-shots from own material only) and naming/lexicon tax defined (product/feature/tier naming rules, approved and banned terms). The voice rules it writes are the brand-level source the channel-registry voice-dossier.md adapts downward — channel voice points up to this canon, never redefines it — and its output seeds memory/events/narrative.ndjson via an authorized operation: propose request to registry-events.py for narrative-registry to promote into the canon. It works one lever — brand language — and hands off.

Scope guard: this skill produces voice and naming rules only. It does not author per-platform adaptations, finished copy, the upstream message hierarchy, claim truth, or TALE gates. Canon-grade output is submitted as a complete authorized Narrative proposal through registry-events.py; narrative-registry alone accepts it. Unresolved claims become separate claims proposals.

Quick Start

Codify the brand voice for [brand] from these published samples: [paste homepage, blog, docs, deck copy]. Give me register, tone spectrum, banned phrases, and few-shots.
Build the naming tax for [product]: rules for product / feature / tier names, plus an approved-terms and banned-terms table. Existing names: [list].
Run both modes — codify voice AND naming rules from our own material — and stage the result for the narrative-registry canon.

Skill Contract

Read the full file on GitHub · 89 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 9d ago First seen · 89 lines · 183 tokens per session scan A b85a647be405

Subscribe to this mod's changes

brand-language-codifier is a skill published in the GitHub repository aaron-he-zhu/aaron-marketing-skills (2,767 stars, last pushed yesterday), licensed Apache-2.0. It adds 183 tokens to every session and 3,021 once invoked, about $0.0009 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.