dark-social-attributor

dark-social-attributor is a skill for Claude Code from aaron-he-zhu/aaron-marketing-skills. It costs 190 tokens per session (3,237 once invoked), scanned A, original, Apache-2.0.

An attribution-planning guide for dark social—the traffic shared through private messages, group chats, forwarded newsletters, or copied links that arrives without a clear referrer.

In plain words
What is it for?
Use it to design share links, UTM tracking, and a “How did you hear about us?” field for estimating where direct visits or sign-ups came from.
Why use it?
It makes this hidden traffic estimable while keeping estimates separate from directly measured results.

Skill for Claude Code

Written for Claude Code: argument-hint in frontmatter. Also seen: mentions Claude Code; built for openclaw.

Needs its repository: it reads a path above its own folder, which exists only inside the repository. The line is Emit the standard shape from [skill-contract.md §Handoff Summary Format](../../../references/skill-contract.md)..

Part of the aaron-marketing plugin — 120 skills shipped together , and of aaron-marketing

Good fit Use it to design share links, UTM tracking, and a “How did you hear about us?” field for estimating where direct visits or sign-ups came from.

Compare 6 skills from other repositories ↓
About the project

aaron-marketing-skills is a collection of 120 AI-agent skills covering marketing work such as brand narrative, search optimization, social media, email, advertising, influencer campaigns, and launches. Marketers and agent users can install it as a plugin, use its portable skills, or run its described bot team. The catalogue entries are components of this marketing workflow.

aaron-he-zhu/aaron-marketing-skills · 2,767 stars · on GitHub · aaronmarketing.ai

Install

Getting it into your agent

It runs from inside its repository, so the clone comes first — what it calls does not travel with the file alone.

Clone the repo
git clone --depth 1 https://github.com/aaron-he-zhu/aaron-marketing-skills
agentmods
npx agentmods add skills/aaron-he-zhu/aaron-marketing-skills/dark-social-attributor

Made for: Claude Code.

Or install aaron-marketing, the plugin that ships this one along with the rest of its 120 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for dark-social-attributor

README.md
[![agentmods](https://agentmods.dev/badge/skills/aaron-he-zhu/aaron-marketing-skills/dark-social-attributor/github.svg)](https://agentmods.dev/skills/aaron-he-zhu/aaron-marketing-skills/dark-social-attributor)
Your own site
<a href="https://agentmods.dev/skills/aaron-he-zhu/aaron-marketing-skills/dark-social-attributor"><img src="https://agentmods.dev/badge/skills/aaron-he-zhu/aaron-marketing-skills/dark-social-attributor/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for dark-social-attributor

Your own site · 80×15
<a href="https://agentmods.dev/skills/aaron-he-zhu/aaron-marketing-skills/dark-social-attributor"><img src="https://agentmods.dev/badge/skills/aaron-he-zhu/aaron-marketing-skills/dark-social-attributor.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 190 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 3,237 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • Socket pass 2 Sept 2026
  • Snyk pass 2 Sept 2026
  • NVIDIA SkillSpector warn 7 Sept 2026
SkillSpector: 1 finding, up to medium

These are SkillSpector’s own severities. On a checked sample its high-severity flags on skills were ~96% false positives — a documented command, a public API, a “never do X” rule — so we show them as a caution to read, not a verdict. Why →

  • medium Excessive Agency · line 75
    Skill enables autonomous high-impact decisions without human-in-the-loop verification. Critical operations (destructive commands, financial transactions, data deletion) should require explicit user confirmation.
    Fix: Add human-in-the-loop confirmation for destructive, irreversible, or high-impact operations. Never auto-execute commands that modify files, send data, or alter system state.
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00190 $0.03237
Opus 5 $0.00095 $0.01618
Sonnet 5 $0.00038 $0.00647
Haiku 4.5 $0.00019 $0.00324

Measured 9d ago against content hash 4d9f03dafaa0, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

dark-social-attributor scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

social/observe/dark-social-attributor/SKILL.md · 95 lines

How it starts

The opening of the file, as written. The whole thing — 95 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Dark Social Attributor

Makes the unmeasurable share loop estimable — honestly. Dark social is the traffic that arrives with no referrer because the link traveled through a DM, a group chat (微信群 / WhatsApp / Slack / Discord), a newsletter forward, or an address-bar copy. This skill declares the estimation method and specs the instrumentation; it never turns an estimate into a Measured number. It is the Observe-phase upstream of the ECHO O dark-social sub-items (see echo-benchmark.md): dark-social method declared and Estimated-labeled before any social-ROI claim (ECHO O2) and the dark-social instrumentation coverage rows (ECHO O6–O7 — share-link/UTM hygiene live plus a self-reported attribution field running). Its labels are also what keeps the ECHO O1 denominator-integrity veto passable downstream: proxies pass when labeled proxy.

Scope guard: this skill produces the dark-social method doc and instrumentation specs only. Paid-channel attribution reconciliation — platform-claimed vs analytics conversions, dedup, incrementality — stays with attribution-reconciler; this skill covers only the organic share loop. Owned-loop email legs (newsletter forward prompts, share-and-refer sequences) hand to email-sequence-designer; opt-in records go to consent-registry; the ECHO profile result and the ECHO O1 veto verdict stay with social-quality-auditor; the metric dictionary and write-back loop stay with social-measurement-loop. No posting, tracking-pixel injection, or DM automation anywhere — closed platforms (X/IG/TikTok/LinkedIn/微信/小红书/抖音) enter as user exports or proxy-labeled reads only.

Quick Start

Decompose our GA4 direct traffic — here is the landing-page export for the last 90 days: [paste]. How much is plausibly dark social?

Read the full file on GitHub · 95 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 9d ago First seen · 95 lines · 190 tokens per session scan A 4d9f03dafaa0

Subscribe to this mod's changes

dark-social-attributor is a skill published in the GitHub repository aaron-he-zhu/aaron-marketing-skills (2,767 stars, last pushed yesterday), licensed Apache-2.0. It adds 190 tokens to every session and 3,237 once invoked, about $0.0010 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.