mobile-ua-creative-strategy

mobile-ua-creative-strategy is a skill for Codex from creativescope/creativescope-mcp. It costs 99 tokens per session (1,528 once invoked), scanned A, original, MIT.

A planning method for mobile-game user-acquisition advertising, where user acquisition means getting new players through ads. It covers ad openings, creative testing, trend analysis, and production briefs.

In plain words
What is it for?
Planning launch or soft-launch ad campaigns, choosing opening hooks, designing creative test schedules, and preparing briefs for ad production.
Why use it?
It gives teams a shared way to decide what ad ideas to test and how to improve them over time.

Skill for Codex

Written for Codex: agents/openai.yaml present.

Good fit Planning launch or soft-launch ad campaigns, choosing opening hooks, designing creative test schedules, and preparing briefs for ad production.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/creativescope/creativescope-mcp/mobile-ua-creative-strategy
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add creativescope/creativescope-mcp --skill mobile-ua-creative-strategy
Clone the repo
git clone --depth 1 https://github.com/creativescope/creativescope-mcp

Made for: Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for mobile-ua-creative-strategy

README.md
[![agentmods](https://agentmods.dev/badge/skills/creativescope/creativescope-mcp/mobile-ua-creative-strategy/github.svg)](https://agentmods.dev/skills/creativescope/creativescope-mcp/mobile-ua-creative-strategy)
Your own site
<a href="https://agentmods.dev/skills/creativescope/creativescope-mcp/mobile-ua-creative-strategy"><img src="https://agentmods.dev/badge/skills/creativescope/creativescope-mcp/mobile-ua-creative-strategy/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for mobile-ua-creative-strategy

Your own site · 80×15
<a href="https://agentmods.dev/skills/creativescope/creativescope-mcp/mobile-ua-creative-strategy"><img src="https://agentmods.dev/badge/skills/creativescope/creativescope-mcp/mobile-ua-creative-strategy.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 99 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,528 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00099 $0.01528
Opus 5 $0.00049 $0.00764
Sonnet 5 $0.00020 $0.00306
Haiku 4.5 $0.00010 $0.00153

Measured 10d ago against content hash 29fe6f4abb9a, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-10, from the pricing page.

Security

Grade A, and why

mobile-ua-creative-strategy scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 10d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/mobile-ua-creative-strategy/SKILL.md · 130 lines

How it starts

The opening of the file, as written. The whole thing — 130 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Mobile UA Creative Strategy

A methodology playbook for planning and iterating mobile game ad creatives. Use CreativeScope tools to ground every claim in live market evidence — this skill provides the framework, the tools provide the proof. For tool parameters, filter values, and empty-result debugging, follow the creativescope-best-practices skill.

Part 1: Hook taxonomy (first 3 seconds)

Classify every hook you write or analyze into one of these families:

  1. Fail / challenge — player fails spectacularly ("99% can't beat level 3")
  2. Fake gameplay / misleading-core — ad shows a simpler or different mechanic than the store page (high CTR, watch retention/regulation risk)
  3. UGC testimonial — creator-style reaction, "I didn't believe it either"
  4. Before/after transformation — weak base → empire, ugly → glamorous
  5. Comparison / choice — two doors, "which would you pick", vs battles
  6. Satisfying / ASMR — merge chains, cleanup, perfect sort loops
  7. Narrative twist — story cliffhanger, betrayal, "wait for the end"
  8. IP / celebrity / seasonal — borrowed familiarity, holiday tie-ins

When analyzing creatives (via get_creative_detail hook signals), map the signals onto these families so patterns become comparable across advertisers. Respect hook confidence: If hook_confidence is low or none, flag it as uncertain — do not present a low-confidence signal as established fact.

Part 2: Testing cadence (the 2-week sprint)

Standard early-stage structure; scale budgets to the user's reality:

  • Week 1 — explore: 4–6 concepts × 2–3 hook variants each, broad placements, small equal budgets. Kill criterion: CTR clearly below the genre norm you established from rankings data.
  • Week 2 — exploit: put 70–80% of budget behind the top 2 concepts, iterate winning hooks (new scenes, same hook family), retire the rest.
  • Rhythm: new concepts enter every week; winners graduate to "evergreen" rotation and get re-cut monthly to fight creative fatigue.

Read the full file on GitHub · 130 lines

Files

What ships with it

1 file beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 10d ago First seen · 130 lines · 99 tokens per session scan A 29fe6f4abb9a

Subscribe to this mod's changes

mobile-ua-creative-strategy is a skill published in the GitHub repository creativescope/creativescope-mcp (0 stars, last pushed 1mo ago), licensed MIT. It adds 99 tokens to every session and 1,528 once invoked, about $0.0005 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

Related

Other skills, from other repositories