weekly-inspiration-brief

Weekly Inspiration Brief

Turn CreativeScope data into a polished, shareable weekly creative brief. Default scope when the user doesn't specify: their genre if known, all platforms, date_range: "last_7_days". For tool parameters and empty-result debugging, follow the creativescope-best-practices skill.

Step 1: Generate the core brief

Call generate_weekly_creative_brief with the user's filters:

• genre (e.g. match-3, SLG, puzzle — user's original language is fine)
• platform, country, format only if the user asked
• limit: 10 is a good default (max 20)

Plan wall: generate_weekly_creative_brief is a Pro-tier tool. If it returns PLAN_UPGRADE_REQUIRED, say so honestly, provide the upgrade link, and deliver only what the Free tier allows (get_creative_rankings) — clearly labeled as a rankings-only brief. Do not fabricate the missing sections.

Treat tool output as a draft, not gospel. The tool's pattern descriptions are metadata templates (meta.note often labels them as such). Cross-check counts and frequencies before stating any pattern as fact. Do not copy template phrasing verbatim — paraphrase and verify against the data.

Step 2: Cross-check with rankings

Call get_creative_rankings with type: "rising", period: "week" (plus genre if the brief is genre-scoped). Use it to:

• confirm which brief creatives are also charting,
• add 2–3 rising creatives the brief may have missed.

If the user asks for evergreen/all-time winners, use type: "evergreen" — note it supports period: "month" only (other periods are auto-normalized to month; mention this if relevant).

Step 3 (optional): Deep-dive the top 2–3

For the most interesting creatives, call get_creative_detail to enrich the report with hook signals and creative patterns.

Visual layer (when environment supports it): If the client has shell + ffmpeg + a vision model, run the visual deep-dive on the top 2–3 creatives — procedure in creativescope-best-practices → references/visual-deep-dive.md.