Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add LeadMagic/gtm-skills --skill clay-automationgit clone --depth 1 https://github.com/LeadMagic/gtm-skillsWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/leadmagic/gtm-skills/clay-automation)<a href="https://agentmods.dev/skills/leadmagic/gtm-skills/clay-automation"><img src="https://agentmods.dev/badge/skills/leadmagic/gtm-skills/clay-automation/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/leadmagic/gtm-skills/clay-automation"><img src="https://agentmods.dev/badge/skills/leadmagic/gtm-skills/clay-automation.svg" alt="Reviewed on agentmods" width="80" height="20"></a>- NVIDIA SkillSpector pass
What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00107 | $0.02090 |
| Opus 5 | $0.00053 | $0.01045 |
| Sonnet 5 | $0.00021 | $0.00418 |
| Haiku 4.5 | $0.00011 | $0.00209 |
Grade A, and why
clay-automation scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 5d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 206 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Clay Automation
Overview
Clay is the orchestration layer where enrichment, scoring, and routing converge. Used correctly, it's a GTM multiplier. Used incorrectly, it's a credit-burning machine producing data nobody trusts.
This skill covers when and how to roll out Clay automation — data quality, table separation, rollout phases, and n8n handoff.
Playbook index: references/automation-playbook-index.md — all 38 automation + tool + gtm-ops playbooks.
Automation strategy (before tool config): Jen Igartua (Go Nimbly) — data before AI,
maturity levels 0–4, human+machine division. Canonical → references/gtm-automation-expert-playbook.md
(Pattern 30). Outbound copy/infra → Eric Nowoslawski / Pat Spielmann / Justin Michael — not this skill.
Tool implementation
(table columns, LeadMagic waterfalls, loops) lives in tools/:
clay-toolkit(tools/clay-toolkit) — tables and waterfallsclay-loops-toolkit(tools/clay-loops-toolkit) — signal loops
When to Use
- "Build a Clay enrichment workflow"
- "Set up a Clay table for our prospecting"
- "Configure a waterfall in Clay"
- "Use Claygent for research"
- "Push enriched data from Clay to HubSpot"
- "Optimize our Clay credit usage"
- "Design a Clay automation pipeline"
Authoritative Foundations
Clay workflow design follows patterns from DAMA-DMBOK data-quality dimensions, Ziellab (3 separate waterfalls: company, email, phone), and GTME Pulse (10 production templates tested at $5M-$100M ARR companies).
The core principle: Clay is a routing engine, not a CRM. Enriched data lives in your CRM; Clay processes it en route.
- Eric Nowoslawski — Crawl Walk Run (Growth Engine X). Roll out Clay
automation in phases: Crawl — manual campaigns for 5–10 companies (no AI);
Walk — system prompt with business context + manual examples, review first
50 outputs; Run — automate in Clay → Smartlead/SEP with Supabase for block
lists. Default campaign type: Creative Ideas (3 constrained capabilities per
prospect). Playbook →
../../outbound/cold-email-strategy/references/eric-nowoslawski-outbound.md.
What ships with it
5 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 5d ago Changed 1da0d73dbcb3
- 10d ago First seen · 206 lines · 107 tokens per session scan A e27c1c60d59a
clay-automation is a skill published in the GitHub repository LeadMagic/gtm-skills (48 stars, last pushed 2d ago), licensed MIT. It adds 107 tokens to every session and 2,090 once invoked, about $0.0005 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.
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