website-pm-score

website-pm-score is a skill for Claude Code from matteotitta/genesys-skills. It costs 31 tokens per session (2,441 once invoked), scanned A, original, MIT.

A product-marketing audit for a business-to-business software website. It reviews how clearly the site explains the product and scores its effectiveness from 0 to 100.

In plain words
What is it for?
It helps review a homepage or full website, identify messaging gaps, and create prioritized recommendations with wireframes.
Why use it?
It shows where a website's message is unclear or fails to persuade the right business buyers. The result turns broad feedback into specific, ordered improvements.

Skill for Claude Code

Written for Claude Code: effort in frontmatter. Also seen: reads .claude/ paths.

Good fit It helps review a homepage or full website, identify messaging gaps, and create prioritized recommendations with wireframes.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/matteotitta/genesys-skills/website-score
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add matteotitta/genesys-skills --skill website-score
Clone the repo
git clone --depth 1 https://github.com/matteotitta/genesys-skills

Made for: Claude Code.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for website-pm-score

README.md
[![agentmods](https://agentmods.dev/badge/skills/matteotitta/genesys-skills/website-score/github.svg)](https://agentmods.dev/skills/matteotitta/genesys-skills/website-score)
Your own site
<a href="https://agentmods.dev/skills/matteotitta/genesys-skills/website-score"><img src="https://agentmods.dev/badge/skills/matteotitta/genesys-skills/website-score/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for website-pm-score

Your own site · 80×15
<a href="https://agentmods.dev/skills/matteotitta/genesys-skills/website-score"><img src="https://agentmods.dev/badge/skills/matteotitta/genesys-skills/website-score.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 31 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,441 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00031 $0.02441
Opus 5 $0.00015 $0.01221
Sonnet 5 $0.00006 $0.00488
Haiku 4.5 $0.00003 $0.00244

Measured 9d ago against content hash f1e94e954e6b, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

website-pm-score scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/primitives/website/audit/website-score/SKILL.md · 155 lines

How it starts

The opening of the file, as written. The whole thing — 155 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Website PM Score

Evaluate B2B SaaS websites against first-principles product marketing criteria. Generate an actionable PM Score (0-100) that identifies specific gaps and provides prioritized, wireframed recommendations. Knowledge type: website-score per .claude/rules/ontology.md.

Research substrate

Default substrate: Exa (per .claude/rules/exa-protocol.md, auto-loaded). Primary tool: web_fetch_exa for clean page extraction. Migration window: prefer plugin namespace mcp__plugin_exa_exa__web_fetch_exa once installed; legacy mcp__exa__web_fetch_exa still mounted as fallback. Citation: every Exa-derived claim uses [VERIFIED: exa_search, {url}, accessed {YYYY-MM-DD}]. Quality gate: ≥3 sources per major claim, ≥50% [VERIFIED], no fallback to WebSearch without flagging the data gap. Worked examples + tool catalog: .claude/skills/meta-skills/exa/.

When to run

Invoke when the user says: evaluate this website, score this website, website audit for [URL], PM score for [company], product marketing score, website assessment, homepage analysis, landing page audit, rate this website, what's wrong with this site, review [URL], website teardown, messaging audit. Do NOT invoke for: landing page copy writing (use /landing-page-copy), competitor research without scoring (use /competitor-research), positioning work (use /product-messaging), ICP research (use /icp-behavioural).

Two assessment modes — pick by depth needed:

  • Quick — 5 categories scored, normalized to /100. Best for lead-magnet output, prospect triage, fast diagnostic.
  • Full — 9 categories scored, raw /100. Best for active client engagements, comprehensive teardown, before/after planning.

Visual phase map → the premium reference. Full scoring rubric → the premium reference.

Inputs

Required:

  • website URL — primary site to evaluate (must be accessible/fetchable).
  • assessment modeQuick (5 categories) or Full (9 categories). User specifies or inferred.

Read the full file on GitHub · 155 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 9d ago First seen · 155 lines · 102 tokens per session scan A f1e94e954e6b

Subscribe to this mod's changes

website-pm-score is a skill published in the GitHub repository matteotitta/genesys-skills (36 stars, last pushed 1mo ago), licensed MIT. It adds 31 tokens to every session and 2,441 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

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