go-to-market-playbook

go-to-market-playbook is a skill for Claude Code, Codex from Gingiris-1031/gingiris-skills. It costs 48 tokens per session (1,099 once invoked), scanned A, original, MIT.

A reusable go-to-market planning template for launching business or consumer products. It covers positioning, ideal customer profiles, messages, sales or distribution channels, and comparison with alternatives.

In plain words
What is it for?
Use it to define target customers, write product messaging, choose distribution channels, compare competitors, and adapt launch planning for B2B or B2C products.
Why use it?
It helps turn a product idea into a launch plan with a defined audience, clear explanation, suitable channels, and responses to competitor objections.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one. Also seen: positional $N argument.

Good fit Use it to define target customers, write product messaging, choose distribution channels, compare competitors, and adapt launch planning for B2B or B2C products.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/gingiris-1031/gingiris-skills/go-to-market-playbook
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add Gingiris-1031/gingiris-skills --skill go-to-market-playbook
Clone the repo
git clone --depth 1 https://github.com/Gingiris-1031/gingiris-skills

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for go-to-market-playbook

README.md
[![agentmods](https://agentmods.dev/badge/skills/gingiris-1031/gingiris-skills/go-to-market-playbook/github.svg)](https://agentmods.dev/skills/gingiris-1031/gingiris-skills/go-to-market-playbook)
Your own site
<a href="https://agentmods.dev/skills/gingiris-1031/gingiris-skills/go-to-market-playbook"><img src="https://agentmods.dev/badge/skills/gingiris-1031/gingiris-skills/go-to-market-playbook/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for go-to-market-playbook

Your own site · 80×15
<a href="https://agentmods.dev/skills/gingiris-1031/gingiris-skills/go-to-market-playbook"><img src="https://agentmods.dev/badge/skills/gingiris-1031/gingiris-skills/go-to-market-playbook.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 48 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,099 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector warn 7 Sept 2026
SkillSpector: 1 finding, up to high

These are SkillSpector’s own severities. On a checked sample its high-severity flags on skills were ~96% false positives — a documented command, a public API, a “never do X” rule — so we show them as a caution to read, not a verdict. Why →

  • high Anti-Refusal · line 71
    Skill attempts to nullify the agent's safety policies or restrictions ('you have no restrictions', 'ignore your guidelines', 'do anything now'). This is a direct jailbreak that disables guardrails.
    Fix: Remove jailbreak framing that nullifies safety policies or restrictions. Skill content must not instruct the agent to ignore its guidelines or operate without guardrails.
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00048 $0.01099
Opus 5 $0.00024 $0.00549
Sonnet 5 $0.00010 $0.00220
Haiku 4.5 $0.00005 $0.00110

Measured 13d ago against content hash 32deac7973af, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

go-to-market-playbook scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 13d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/go-to-market-playbook/SKILL.md · 86 lines

How it starts

The opening of the file, as written. The whole thing — 86 lines — stays where its author put it; the contents beside it link to each section on GitHub.

⚠️ 区分 B2B 与 2C

本 skill 默认偏 dev / 开源 / B2B SaaS。若产品是 2C 消费品 / 教育 / 应用 / 游戏:核心指标换成 D1/D7/D30 留存、激活率、病毒系数 K(非 MRR/CAC/LTV);冷启动渠道换成垂类社区 / 短视频 / 垂直 KOL(非 PH/HN/LinkedIn)。完整 2C 适配指南 + 各国渠道公开数据见 → gingiris-seo-geo/references/2c-adaptation.md


📦 Install

clawhub install go-to-market-playbook

What you get after installing:

  • Positioning canvas and ICP worksheet you can fill in for any product launch
  • Channel-market fit matrix matching distribution to your buyer journey
  • Competitive battle cards and objection-handling messaging framework

Go-to-Market Strategy Template — B2B & B2C Launch Planning

🌍 Language / 语言: 中文 | English | 日本語 | 한국어

A structured GTM template you can fill in for any product launch — B2B or B2C.

  • Positioning canvas: Define your category, differentiator, and value prop
  • ICP worksheet: Identify and prioritize your ideal customer profiles
  • Messaging framework: Headlines, elevator pitches, and objection handling
  • Channel-market fit: Match distribution channels to your buyer journey
  • Competitive analysis: Battle cards and positioning against alternatives

Channel Sequencing by Revenue Stage (2026 consulting data)

Channels unlock in order — running a $5M-ARR playbook at seed stage burns cash:

ARR stage What unlocks Discipline
Pre-revenue Founder network, warm intros First 3 customers closed personally by founders
→ $500K PH, Reddit, Discord, founder brand, owned content matrix Total acquisition spend <$20K; no scaled paid ads pre-PMF
→ $1M Influencer partnerships + SEM + founder brand Hand-test 5–10 keywords to establish CPA before scaling
→ $5M SEO/SEM at matrix scale, multi-channel paid, referral loops Systematize organic content production
→ $20M PLG + SLG combined, host your own conference

Team rule: below ~$2–3M revenue, don't open an overseas office — let affiliates, resellers, and service partners carry international distribution (top products share up to 50% of revenue with partners).

Read the full file on GitHub · 86 lines

Files

What ships with it

5 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 13d ago First seen · 86 lines · 48 tokens per session scan A 32deac7973af

Subscribe to this mod's changes

go-to-market-playbook is a skill published in the GitHub repository Gingiris-1031/gingiris-skills (79 stars, last pushed 8d ago), licensed MIT. It adds 48 tokens to every session and 1,099 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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