Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add swan-gtm/gtm-skills --skill meta-setup-and-trackinggit clone --depth 1 https://github.com/swan-gtm/gtm-skillsWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/swan-gtm/gtm-skills/meta-setup-and-tracking)<a href="https://agentmods.dev/skills/swan-gtm/gtm-skills/meta-setup-and-tracking"><img src="https://agentmods.dev/badge/skills/swan-gtm/gtm-skills/meta-setup-and-tracking/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/swan-gtm/gtm-skills/meta-setup-and-tracking"><img src="https://agentmods.dev/badge/skills/swan-gtm/gtm-skills/meta-setup-and-tracking.svg" alt="Reviewed on agentmods" width="80" height="20"></a>- NVIDIA SkillSpector warn
SkillSpector: 1 finding, up to high
These are SkillSpector’s own severities. On a checked sample its high-severity flags on skills were ~96% false positives — a documented command, a public API, a “never do X” rule — so we show them as a caution to read, not a verdict. Why →
- high Privilege Escalation · line 114 Code accesses credential files (SSH keys, AWS credentials, etc.). This could indicate credential theft attempts.Fix: Remove references to credential paths. Use environment variables or secrets managers. For docs, use placeholder paths (e.g., /path/to/config). Never load .env or token files in production code paths.
What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00036 | $0.02348 |
| Opus 5 | $0.00018 | $0.01174 |
| Sonnet 5 | $0.00007 | $0.00470 |
| Haiku 4.5 | $0.00004 | $0.00235 |
Grade A, and why
meta-setup-and-tracking scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 170 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Meta Ads Setup & Tracking - Implementation Guide
Step-by-step setup to run your first B2B campaign on Meta. Use this when you already have access and need to configure tracking, then launch. For campaign strategy (audience hierarchy, ABO vs CBO, creative), see the other knowledge-base files.
Where Things Live in Meta
| What you need | Where to go |
|---|---|
| Pixel, events, data sources | Events Manager (Ads Manager → left menu → All Tools → Events Manager) |
| Create and run campaigns | Ads Manager (campaigns, ad sets, ads) |
| Domain verification, Business assets | Business Settings (Business Suite or business.facebook.com → Settings) |
| Lead Gen Forms | Created when you build an ad with the Leads objective; form settings live in the ad set/ad flow |
1. Create and Install the Meta Pixel
1.1 Create the pixel (if you don't have one)
- Events Manager → Data Sources → Add new data source → Website → Connect.
- Choose Meta Pixel → name it (e.g. "[Business] - Main Website") → Create Pixel.
- Note your Pixel ID (shown in the pixel details). You'll use it in the base code or in tag managers.
1.2 Install the pixel on the website
You need the base pixel code on every page (or at least all pages you care about for traffic and conversions). Options:
Option A: Manual install
- Events Manager → your Pixel → Set up (or Continue set up) → Install code manually.
- Copy the base code snippet (the
fbq('init', 'XXXX')andfbq('track', 'PageView')block). - Add it to the
<head>of every page, or to a global header/footer template. Do not add it only to the thank-you page.
Option B: Google Tag Manager (recommended if you use GTM)
- Events Manager → Set up → Use a partner → choose Google Tag Manager and follow the steps.
- In GTM: create a Custom HTML tag with the base pixel code, set it to fire on All Pages (or appropriate triggers). Publish the container.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 9d ago First seen · 170 lines · 36 tokens per session scan A 007cf0040d7a
meta-setup-and-tracking is a skill published in the GitHub repository swan-gtm/gtm-skills (153 stars, last pushed 2d ago), licensed MIT. It adds 36 tokens to every session and 2,348 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.
Other skills, from other repositories
ad-campaign-analyzer
Analyze cross-channel campaign data, quantify uncertainty, and propose evidence-labeled budget tests without overstating causality.
google-search-ads-builder
End-to-end Google Search Ads campaign builder. Performs deep keyword research (competitor SEO, review language mining, Reddit/HN community terminology, site audit), builds keyword architecture with funnel mapping and intent classification, creates ad group structure, generates headline/description variants, builds…
meta-ads-analyzer
Diagnose Meta Ads campaign performance and account gaps using Meta's actual system mechanics — including customer-journey coverage, Breakdown Effect, Learning Phase, Auction Overlap, Pacing, and Creative Fatigue. Use for performance diagnosis, account audits, full-funnel or TOF/MOF/BOF gap analysis, deciding what to…
ad-campaign-analyzer
Analyze ad campaign performance data (Google, Meta, LinkedIn) to identify what's working, what's wasting budget, and specific cut/scale/test recommendations. Runs statistical analysis, funnel diagnostics, and multi-channel budget reallocation with specific dollar-amount shift recommendations and scenario modeling.
competitor-ad-intelligence
Scrape competitor ads from Meta, TikTok, Google, and LinkedIn ad libraries, analyze creative patterns (hooks, formats, CTAs), reverse-engineer landing page funnels, and produce a strategic teardown with vulnerability analysis and counter-play recommendations. Use when you need to understand the competitive ad…
ad-angle-miner
Mine the highest-converting ad angles from customer reviews, Reddit complaints, support tickets, and competitor ads. Extracts actual pain language, competitor weaknesses, and outcome phrases that real buyers use. Outputs a ranked angle bank with proof quotes and recommended ad formats per angle.