swan-gtm/gtm-skills

Open, production-grade GTM skills for AI agents.

This repository also configures its own agents. See what gtm-skills tells them →

221Stars on the repository
231Mods indexed here, across every type
8d agoLast push, which is what freshness is scored on
MITLicence, which decides whether bodies are shown

swan-gtm/gtm-skills

Skill Claude CodeCodex

Use this skill when analyzing a B2B SaaS organic traffic decline to determine whether the loss represents a healthy zero-click consumption shift or a critical pipeline threat.

not rated 221 +8 8d ago A 41 tokens original MIT

humanize-content

218

swan-gtm/gtm-skills

Skill Claude CodeCodex

Use this skill when marketing or sales copy reads as machine-written and needs to sound like a person wrote it: AI drafts of articles, web pages, case studies, emails, LinkedIn posts, meta descriptions and FAQ answers. Produces a rewrite that keeps the meaning and facts, removes six specific patterns that give AI copy…

not rated 221 +8 8d ago A 135 tokens original MIT

kill-the-wall-of-text

219

swan-gtm/gtm-skills

Skill Claude CodeCodex

Use this skill when work is about to go from one person to another: a report, a plan, an analysis, a memo, meeting notes, research, a code change, a proposal, or a raw AI answer. Produces an interactive, human-readable page that the recipient can review in seconds, with a ten-second top, a two-minute body, and folded…

not rated 221 +8 8d ago A 162 tokens original MIT

post-event-roi-report

220

swan-gtm/gtm-skills

Skill Claude CodeCodex

Use this skill when a GTM team needs to show what one or more events produced, at 30 and 60 days, by joining an event lead list with CRM deals. Covers attribution, excluding pre-existing pipeline, funnel counts, pipeline and closed-won math, checkpoints, breakdowns and follow-up health.

not rated 221 +8 8d ago A 69 tokens original MIT

swan-gtm/gtm-skills

Skill Claude CodeCodex

Use this skill when outreach is only worth sending until a moment passes and must stop by itself, with nobody remembering to stop it: pre-event meeting outreach, a dinner that needs same-day attendees after cancellations, a webinar invite, a closing offer. Produces one group of sequences per event, copy that stays…

not rated 221 +8 8d ago A 119 tokens original MIT

swan-gtm/gtm-skills

Skill Claude CodeCodex

Use this skill when a GTM leader (CRO, CMO, VP Sales, RevOps, CS leader, founder) wants to know where their organization really stands on its AI GTM transformation, what is holding it there, and what to do in the next 30 days to move up. It runs a short structured interview, places the org on one of four levels…

not rated 221 +8 8d ago A 174 tokens original MIT

customer-health-tiers

223

swan-gtm/gtm-skills

Skill Claude CodeCodex

Use this skill to run a nightly health check across every paying customer from product usage, and to replace a single blended health score with three separate reads: lifecycle phase (activating, established, churned), risk tier and expansion tier, each high, medium or low. It applies explicit rules (went dark, never…

not rated 221 +8 8d ago A 156 tokens original MIT

event-lead-ingestion

224

swan-gtm/gtm-skills

Skill Claude CodeCodex

Use this skill when a teammate pastes a LinkedIn URL or work email for someone they just met at a booth, dinner or conference hallway and wants that lead captured the same way every time. It resolves the person and company, checks relationship history before scoring, writes the CRM record and a structured conversation…

not rated 221 +8 8d ago A 171 tokens original MIT

weekly-expansion-scan

225

swan-gtm/gtm-skills

Skill Claude CodeCodex

Use this skill to run a weekly pass over every paying customer and decide which ones the team should talk to about upgrading this week. It scores each closed-won account on account tier, ACV potential, the gap between what they pay and what an account their size should pay, headcount against price, and how fast they…

not rated 221 +8 8d ago A 152 tokens original MIT

swan-gtm/gtm-skills

Skill Claude CodeCodex

Use this skill when a B2B SaaS marketing budget is being cut or frozen (IPO preparation, cost control, board pressure) and you must decide which spend to cut, which to protect, and which organic or owned channels to scale to cover the pipeline gap. Produces a board ready reallocation plan with three scenarios and an…

not rated 221 +8 8d ago A 77 tokens original MIT

swan-gtm/gtm-skills

Skill Claude CodeCodex

Use this skill when auditing the LinkedIn presence of a B2B executive or founder to judge whether it builds authority with buyers, candidates and partners, or only produces visibility. Evaluates positioning clarity, hooks, theme focus, proof density, audience quality and the path from profile to next action.

not rated 221 +8 8d ago A 68 tokens original MIT

swan-gtm/gtm-skills

Skill Claude CodeCodex

Use this skill when preparing a marketing report for a CEO, CFO or board and you need to translate channel metrics into pipeline and revenue language. Produces a one page decision oriented report with variance to plan, attribution confidence and a clear ask.

not rated 221 +8 8d ago A 55 tokens original MIT

swan-gtm/gtm-skills

Skill Claude CodeCodex

Use this skill when a B2B company runs go to market across several regions and needs to decide what stays global, what is localized, and how to allocate budget and effort by market maturity. Produces a global core, a local layer, a region tiering and a governance cadence.

not rated 221 +8 8d ago A 66 tokens original MIT

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