Skill Claude CodeCodex
Guidance for B2B marketers on communicating marketing's work, value, and strategy internally—covering cadence, format, audience targeting, and cross-functional alignment.
A living library of B2B marketing Claude skill files built from the Exit Five B2B marketing podcast. Every skill sourced from expert practitioners. Auto-updates with new episodes.
Skill Claude CodeCodex
Guidance for B2B marketers on communicating marketing's work, value, and strategy internally—covering cadence, format, audience targeting, and cross-functional alignment.
Skill Claude CodeCodex
Guides marketers through entering new geographic markets, including hiring strategy, budget planning, channel research, and AI-assisted localization at scale.
Skill Claude CodeCodex
Guidance for writing, structuring, and optimizing B2B landing page and website copy — trigger when a user needs help with homepage messaging, hero sections, CTAs, product pages, or conversion copy.
Skill Claude CodeCodex
Guidance for designing, writing, and optimizing B2B landing pages — trigger when a user asks for help building, auditing, or improving a landing page, campaign page, or conversion-focused web page.
Skill Claude CodeCodex
Guides Claude in helping marketers design and implement modern lead and account scoring systems, replacing traditional lead scoring with account-level, buying group, and predictive pipeline approaches.
Skill Claude CodeCodex
Guidance on structuring and executing lifecycle marketing programs, including ownership models, revenue accountability, and expansion/upsell strategy — trigger when a user is building, auditing, or optimizing a lifecycle marketing function.
Skill Claude CodeCodex
Tactical guidance for planning, executing, and measuring LinkedIn ad campaigns in B2B contexts — trigger when a user asks about LinkedIn advertising strategy, creative, targeting, budgeting, attribution, or campaign structure.
Skill Claude CodeCodex
Guides Claude in helping B2B marketers build and execute a LinkedIn content strategy, covering posting cadence, content formats, audience building, engagement tactics, measurement, and common mistakes to avoid.
Skill Claude CodeCodex
Guides Claude to help marketers optimize every section of a LinkedIn profile as a conversion-focused landing page for B2B customer acquisition.
Skill Claude CodeCodex
Guides marketers through budget planning, allocation frameworks, team sizing, channel investment decisions, and finance communication — trigger when a user needs help building, defending, or optimizing a marketing budget or resource plan.
Skill Claude CodeCodex
Guidance for B2B marketers on building skills, navigating career transitions, evaluating roles, and developing as a marketing leader — trigger when a user asks about career growth, job decisions, skill development, or leadership transitions in marketing.
Skill Claude CodeCodex
Guides marketers through channel selection, experimentation design, and iteration strategy for B2B marketing programs; trigger when a user is evaluating new channels, structuring marketing tests, or deciding how to allocate effort across platforms.
Skill Claude CodeCodex
Guides marketers on how to select, track, and communicate marketing metrics—covering accountability frameworks, attribution philosophy, measurement timing, and stakeholder reporting. Trigger when a user needs help choosing what to measure, how to defend marketing spend, or how to structure performance reporting.
Skill Claude CodeCodex
Guides marketers through measuring marketing impact, channel attribution, incrementality testing, and mix modeling — trigger when a user needs to evaluate channel ROI, build attribution models, design marketing experiments, or report marketing impact to executives.
Skill Claude CodeCodex
Guidance for marketing operations professionals on tech stack management, AI adoption, attribution, lead scoring, workflow automation, and data infrastructure. Trigger when users ask about martech decisions, CRM setup, lead routing, attribution modeling, AI tooling, or operational systems.
Skill Claude CodeCodex
Guidance for structuring marketing team operations, prioritization, planning cadences, and execution workflows — trigger when a user needs help with how to run marketing work, not just what marketing work to do.
Skill Claude CodeCodex
Guides Claude in helping B2B marketers build annual and quarterly plans, set goals, structure operating rhythms, allocate budgets, and align marketing strategy to business objectives. Trigger when users ask about planning cycles, goal-setting frameworks, budget allocation, OKRs, GTM strategy, or how to structure and…
Skill Claude CodeCodex
Guidance for B2B marketing leaders on how to hire, structure, onboard, and retain marketing teams — covering role sequencing, interview techniques, candidate evaluation, and org design. Trigger when a user is making a hiring decision, building a team from scratch, evaluating candidates, or diagnosing team performance…
Skill Claude CodeCodex
Guidance for designing, building, and evolving B2B marketing team structures — covers org design principles, role definitions, reporting relationships, team size, and hiring philosophy. Trigger when a user is restructuring a marketing org, making a key hire, deciding where a function should report, or evaluating team…
Skill Claude CodeCodex
Guidance on building brand authority and market position through media and audience development before or instead of traditional product-first marketing.
Skill Claude CodeCodex
Guidance on structuring, running, and evaluating team meetings—covering cadence, async vs. sync decisions, facilitation techniques, and one-on-one design—for B2B marketing leaders and their teams.
Skill Claude CodeCodex
Guidance for structuring, pricing, and growing paid membership communities — trigger when a user is building, monetizing, or optimizing a paid B2B community.
Skill Claude CodeCodex
Guides Claude to help B2B marketers develop, test, and refine messaging and copy—from foundational positioning and flagship messages to homepage copy, outbound messaging, and channel-specific execution—using practices sourced exclusively from Exit Five podcast guests.
Skill Claude CodeCodex
Helps marketers understand and execute nearbound marketing by integrating trusted partner voices into their own marketing channels — distinct from traditional co-marketing.
At most 3 mods per repository are shown here, and a mod shipped inside a plugin is left to that plugin's page — the rest are on their repository pages: