wdavidturner

wdavidturner/product-skills

Instructions file

Instructions for wdavidturner/product-skills, covering claude.md, project purpose, skill creation, required skill structure and skill.md format.

wdavidturner/product-skills

Skill Claude CodeCodex

Use when asked to "run a design sprint", "5-day sprint", "prototype in a week", "test ideas before building", or "Jake Knapp sprint". Helps teams go from problem to tested prototype in five days. The Design Sprint framework (created by Jake Knapp at Google Ventures) compresses months of work into one focused week.

wdavidturner/product-skills

Skill Claude CodeCodex

Use when asked to "growth loops", "build a growth engine", "design a viral loop", "create a content loop", "move beyond paid acquisition", or "why isn't growth compounding". Helps design self-reinforcing growth systems where output becomes input. The Growth Loops framework (from Brian Balfour / Reforge and Elena…

wdavidturner/product-skills

Skill Claude CodeCodex

Use when asked to "define our core action", "North Star metric", "accruing benefits", "improve retention mechanics", "hierarchy of engagement", or "Sarah Tavel framework". Helps consumer products identify the actions and benefits that drive long-term retention. The Hierarchy of Engagement framework (created by Sarah…

wdavidturner/product-skills

Skill Claude CodeCodex

Use when asked about "marketplace strategy", "chicken and egg problem", "liquidity", "two-sided market", "tipping a marketplace", "GMV growth", or "Sarah Tavel marketplaces". Helps founders and product leaders build defensible marketplace businesses by sequencing supply and demand. The Hierarchy of Marketplaces…

wdavidturner/product-skills

Skill Claude CodeCodex

Use when asked to "build habit-forming products", "Hooked model", "trigger action reward investment", "create sticky behavior loops", or "design habit loops". Helps design products that form unprompted user habits. The Hooked Model (created by Nir Eyal) explains how products create habits through Trigger, Action…

wdavidturner/product-skills

Skill Claude CodeCodex

Use when asked to "jobs to be done", "JTBD", "why customers churn", "prep for customer interviews", "hire and fire products", or "find real competitors". Helps discover unmet needs and the context behind purchasing decisions. The Jobs to be Done framework (created by Clayton Christensen and Bob Moesta) explains why…

wdavidturner/product-skills

Skill Claude CodeCodex

Use when asked about "pricing strategy", "willingness to pay", "value metric", "packaging tiers", "good better best pricing", "subscription vs usage pricing", or "price before product". Helps design products customers will pay for and choose pricing models that capture value. Based on Madhavan Ramanujam's Monetizing…

wdavidturner/product-skills

Skill Claude CodeCodex

Use when asked to "set OKRs", "objectives and key results", "quarterly OKR planning", "align objectives", "measure OKR progress", or "focus priorities with OKRs". Helps teams focus on what matters most and create a cadence of progress. The OKR framework (originated by Andy Grove at Intel, popularized by John Doerr at…

wdavidturner/product-skills

Skill Claude CodeCodex

Use when asked to "opportunity solution tree", "OST", "Teresa Torres", "map customer opportunities to outcomes", "structure discovery around opportunities", or "compare solutions for a customer need". Helps product teams connect outcomes to customer opportunities and test solutions with Opportunity Solution Trees…

wdavidturner/product-skills

Skill Claude CodeCodex

Use when asked to "PMF survey", "measure product-market fit", "40% rule", "Sean Ellis test", "Rahul Vohra method", or "how disappointed would you be". Helps quantify product-market fit and systematically improve it. The PMF Survey framework (created by Sean Ellis, popularized by Rahul Vohra at Superhuman) measures how…

wdavidturner/product-skills

Skill Claude CodeCodex

Use when asked to "position my product", "positioning canvas", "differentiate from competitors", "figure out our category", "repositioning", or "why customers should pick us". Helps define competitive alternatives, differentiated value, target customers, and market category. April Dunford's positioning framework from…

wdavidturner/product-skills

Skill Claude CodeCodex

Use when asked about "product-led growth", "PLG strategy", "self-serve growth", "freemium model", "free trial design", "product-led sales", "PQL", or "bottoms-up growth". Helps design and optimize product-led growth motions where the product drives acquisition, activation, and monetization. Based on frameworks from…

wdavidturner/product-skills

Skill Claude CodeCodex

Use when asked to "product-led SEO", "programmatic SEO", "build programmatic pages", "organic acquisition for product", "decide if SEO is worth it", or "optimize for AI search". Helps evaluate whether SEO fits your business model and how to approach it as a product, not just marketing. The Product-Led SEO framework…

wdavidturner/product-skills

Skill Claude CodeCodex

Use when asked to "radical candor", "give feedback that cares", "have a difficult conversation", "challenge directly", "manage performance issues", or "give praise that lands". Helps deliver direct feedback while showing you care. The Radical Candor framework (created by Kim Scott) teaches how to challenge directly…

wdavidturner/product-skills

Skill Claude CodeCodex

Use when asked to "7 Powers", "build a competitive moat", "analyze defensibility", "find sustainable advantage", "economic moats", or "Hamilton Helmer framework". Helps identify durable competitive advantages. The 7 Powers framework (created by Hamilton Helmer) reveals the economic structures that protect business…

wdavidturner/product-skills

Skill Claude CodeCodex

Use when asked to "shape up", "run a shaping session", "set an appetite", "scope a project without estimates", "betting table", or "ship in fixed cycles". Helps teams escape estimate-driven development and Scrum fatigue. The Shape Up method (created by Ryan Singer at Basecamp/37signals) uses fixed time boxes, variable…

wdavidturner/product-skills

Skill Claude CodeCodex

Use when asked to "strategic narrative", "Andy Raskin", "tell our company story", "write a pitch deck", "explain why customers should care", or "movement narrative". Helps craft compelling narratives that define movements rather than just selling products. The Strategic Narrative framework (created by Andy Raskin)…

wdavidturner/product-skills

Skill Claude CodeCodex

Use when asked to "thinking in bets", "make decisions under uncertainty", "think probabilistically", "avoid resulting", "separate decision quality from outcomes", or "reduce bias in decisions". Helps make explicit bets and evaluate decisions on process, not results. The Thinking in Bets framework (from Annie Duke)…

wdavidturner/product-skills

Skill Claude CodeCodex

Use when asked to "run an A/B test", "design an experiment", "check statistical significance", "trust our results", "avoid false positives", or "experiment guardrails". Helps design, run, and interpret controlled experiments correctly. Based on Ronny Kohavi's framework from "Trustworthy Online Controlled Experiments".

wdavidturner/product-skills

Skill Claude CodeCodex

Use when asked to "working backwards", "PR/FAQ", "Amazon PR/FAQ", "write a press release", "define a new product", or "write a customer-focused PRD". Helps define products by starting with the customer problem and desired outcome before building. The Working Backwards process (developed at Amazon) forces clarity on…