evp-onboarding

evp-onboarding is a skill for Claude Code from cmj-hub/claude-evp. It costs 91 tokens per session (1,205 once invoked), scanned A, a copy of os-self-test, MIT.

An interactive first-run setup for an EVP skill pack. EVP means an explanation of why a company’s offer is valuable; this setup records the audience, evidence, competitors, writing style, and boundaries.

In plain words
What is it for?
Use it to create or update brand-config.json and SOUL.md before generating EVPs, including the target buyer’s awareness level, outcomes, proof, competitors, and voice.
Why use it?
Generic sales messages are often vague or make claims without proof. The setup collects the information needed to create more specific messages and prevents unsupported claims.

Skill for Claude Code

Written for Claude Code: allowed-tools in frontmatter. Also seen: mentions AGENTS.md.

Part of the evp plugin — 5 skills shipped together

Good fit Use it to create or update brand-config.json and SOUL.md before generating EVPs, including the target buyer’s awareness level, outcomes, proof, competitors, and voice.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/cmj-hub/claude-evp/evp-onboarding
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add cmj-hub/claude-evp --skill evp-onboarding
Clone the repo
git clone --depth 1 https://github.com/cmj-hub/claude-evp

Made for: Claude Code.

Or install evp, the plugin that ships this one along with the rest of its 5 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for evp-onboarding

README.md
[![agentmods](https://agentmods.dev/badge/skills/cmj-hub/claude-evp/evp-onboarding/github.svg)](https://agentmods.dev/skills/cmj-hub/claude-evp/evp-onboarding)
Your own site
<a href="https://agentmods.dev/skills/cmj-hub/claude-evp/evp-onboarding"><img src="https://agentmods.dev/badge/skills/cmj-hub/claude-evp/evp-onboarding/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for evp-onboarding

Your own site · 80×15
<a href="https://agentmods.dev/skills/cmj-hub/claude-evp/evp-onboarding"><img src="https://agentmods.dev/badge/skills/cmj-hub/claude-evp/evp-onboarding.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 91 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,205 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin 86% copy Near-identical to another mod in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00091 $0.01205
Opus 5 $0.00046 $0.00602
Sonnet 5 $0.00018 $0.00241
Haiku 4.5 $0.00009 $0.00120

Measured yesterday against content hash 2ef42bd22b15, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-09, from the pricing page.

Security

Grade A, and why

evp-onboarding scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured yesterday.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

This is a copy

86% identical to os-self-test — 181 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.

skills/evp-onboarding/SKILL.md · 164 lines

How it starts

The opening of the file, as written. The whole thing — 164 lines — stays where its author put it; the contents beside it link to each section on GitHub.

EVP Onboarding — first-run setup

10 minutes of setup that makes every downstream EVP differentiated instead of generic.

Activation

Loaded automatically by evp orchestrator when brand-config.json or SOUL.md is missing.

Also user-invocable: "Set up EVP brand config", "EVP onboarding".

Workflow

Step 1 — ICP + PSP carry-forward

Quick check — do you already have a PSP?

If yes (claude-psp is installed and PSP doc exists): I'll pull ICP + pain + vocabulary from there.
If no: Install cmj-hub/claude-psp first. EVP without a PSP is a guess.

Step 2 — Primary outreach tier

Where is YOUR buyer on the Schwartz tier ladder when they meet you?

Most B2B buyers live in Tiers 2-4. Pick the most common one for your outreach:

  Tier 1 (unaware)         — you have to reveal the pain first
  Tier 2 (problem-aware)   — they know the pain, no solutions evaluated
  Tier 3 (solution-aware)  — they're comparing categories (in-house / agency / tool)
  Tier 4 (product-aware)   — comparing specific vendors
  Tier 5 (most aware)      — ready to buy

If you don't know, default to Tier 3 — most outbound campaigns target
that tier.

Save to brand-config.primary_outreach_tier.

Step 3 — Outcomes-I-will-claim list

What specific outcomes are you willing to claim in writing?

Each outcome needs:
1. A specific noun (not a verb — "14 SQLs", not "more pipeline")
2. A specific timeframe (in 30 days, per month, per quarter)
3. A proof point you can back it with

Examples of GOOD outcomes:
  "14+ SQLs per month"
  "Targeted-outbound CPM under $700"
  "First positive reply within 7 days"

Examples of BAD outcomes (refuse to claim):
  "Better demand-gen"
  "Improved efficiency"
  "Best-in-class outreach"

Give me 3-5 outcomes you're willing to claim. These constrain every
downstream EVP variant.

Save to SOUL.md (outcomes-I-will-claim list) + brand-config.evp_drafts.tier_3.outcome.

Step 4 — Tradeoffs you name

For each outcome, what's the obvious tradeoff you spare them from?

The EVP shape is "<outcome> without <tradeoff>". The tradeoff carries
the line — name something they'd otherwise have to give up.

Examples:
  "without hiring 2 more SDRs"
  "without breaking the PLG self-serve motion"
  "without paying agency retainer rates"

Read the full file on GitHub · 164 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. yesterday Changed 2ef42bd22b15
  2. 9d ago First seen · 164 lines · 91 tokens per session scan A 694df83027e5

Subscribe to this mod's changes

evp-onboarding is a skill published in the GitHub repository cmj-hub/claude-evp (2 stars, last pushed yesterday), licensed MIT. It adds 91 tokens to every session and 1,205 once invoked, about $0.0005 per session on Opus 5. A static security scan graded it A with 0 findings. It is 86% identical to os-self-test, differing in 181 lines, and is treated as a copy.

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