codexkit-campaign-brief-writer

codexkit-campaign-brief-writer is a skill for Claude Code, Codex from hoavdc/CodexKit. It costs 61 tokens per session (1,281 once invoked), scanned A, original, MIT.

A creative-brief writing guide for marketing campaigns. A creative brief tells an agency or creative team what the campaign should achieve, who it is for, what it should say, and how success will be measured.

In plain words
What is it for?
Use it to plan digital, television, print, or combined campaigns and brief internal teams, agencies, or freelancers.
Why use it?
It helps align people on the campaign's purpose, audience, message, limits, budget, and timing before production begins.

Skill for Claude CodeCodex

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

agentmods
npx agentmods add skills/hoavdc/codexkit/codexkit-campaign-brief-writer
Any agent
npx skills add hoavdc/CodexKit --skill codexkit-campaign-brief-writer
Clone the repo
git clone --depth 1 https://github.com/hoavdc/CodexKit

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for codexkit-campaign-brief-writer

README.md
[![agentmods](https://agentmods.dev/badge/skills/hoavdc/codexkit/codexkit-campaign-brief-writer.svg)](https://agentmods.dev/skills/hoavdc/codexkit/codexkit-campaign-brief-writer)
Your own site
<a href="https://agentmods.dev/skills/hoavdc/codexkit/codexkit-campaign-brief-writer"><img src="https://agentmods.dev/badge/skills/hoavdc/codexkit/codexkit-campaign-brief-writer.svg" alt="Measured on agentmods" height="20"></a>
Per session 61 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,281 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. Scan, not verified.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5 $0.00061 $0.01281
Opus 5 $0.00030 $0.00641
Sonnet 5 $0.00012 $0.00256
Haiku 4.5 $0.00006 $0.00128

Measured 4d ago against content hash c87c40fdb63a, method: parsed. Prices are Anthropic first-party input rates as of 2026-08-30, from the pricing page.

Security

Grade A, and why

codexkit-campaign-brief-writer scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 4d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/codexkit-campaign-brief-writer/SKILL.md · 182 lines

How it starts

The opening of the file, as written. The whole thing — 182 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Campaign Brief Writer

When to Use

  • When launching a new marketing campaign (digital, ATL, BTL, or integrated)
  • When briefing an external agency or freelance creative
  • When internal marketing teams need a structured campaign kickoff
  • When aligning stakeholders on campaign scope before execution

Procedure

Step 1 — Background & Context

  1. Business context: Why this campaign now?
  2. Product/service being promoted
  3. Market situation and competitive context
  4. Previous campaign results (if applicable)

Step 2 — SMART Objective

  • Specific: What exactly do we want to achieve?
  • Measurable: What metric defines success?
  • Achievable: Is it realistic given budget and timeline?
  • Relevant: How does it serve business goals?
  • Time-bound: When must it be achieved?

Step 3 — Target Audience

Build a mini-persona:

  • Demographics and psychographics
  • Pain points and motivations
  • Where they consume content
  • Current perception of our brand
  • Desired perception after campaign

Step 4 — Key Message

  1. Single-minded proposition (one sentence)
  2. Supporting proof points (3 max)
  3. Tone of voice guidelines
  4. Brand personality traits to convey

Step 5 — Mandatories & Constraints

  • Brand guidelines (logo, colors, fonts)
  • Legal/regulatory requirements
  • Do's and don'ts
  • Channels and formats required

Step 6 — KPIs & Measurement

KPI Target Measurement Tool
Impressions X Platform analytics
CTR X% Google Analytics
Conversions X CRM/attribution
Brand lift X% Survey

Step 7 — Timeline & Budget

Phase Dates Budget
Creative development
Production
Media buy
Launch
Optimization
Reporting

Inputs

Input Required Format
Product/service Yes Description
Campaign objective Yes SMART format
Target audience Yes Persona or description
Budget range Recommended Currency amount
Timeline Yes Start and end dates

Read the full file on GitHub · 182 lines

Files

What ships with it

4 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 4d ago First seen · 182 lines · 61 tokens per session scan A c87c40fdb63a

Subscribe to this mod's changes

codexkit-campaign-brief-writer is a skill published in the GitHub repository hoavdc/CodexKit (21 stars, last pushed 3mo ago), licensed MIT. It adds 61 tokens to every session and 1,281 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.