linkedin-abm-audit

linkedin-abm-audit is a skill for Claude Code, Codex from swan-gtm/gtm-skills. It costs 185 tokens per session (3,090 once invoked), scanned A, original, MIT.

A diagnostic workflow for reviewing a company's own LinkedIn advertising and account-based marketing results. It uses recent campaign data to compare performance with benchmarks and creates a downloadable audit report.

In plain words
What is it for?
It is for auditing LinkedIn ads, checking CPC and CPM, reviewing campaign and format performance, and prioritising improvements.
Why use it?
It helps explain whether ad spending and campaign setup are working, instead of relying on impressions or opinions alone. It also identifies problems that connected CRM data can help investigate.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Good fit It is for auditing LinkedIn ads, checking CPC and CPM, reviewing campaign and format performance, and prioritising improvements.

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Install with agentmods
npx agentmods add skills/swan-gtm/gtm-skills/linkedin-abm-audit
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add swan-gtm/gtm-skills --skill linkedin-abm-audit
Clone the repo
git clone --depth 1 https://github.com/swan-gtm/gtm-skills

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for linkedin-abm-audit

README.md
[![agentmods](https://agentmods.dev/badge/skills/swan-gtm/gtm-skills/linkedin-abm-audit/github.svg)](https://agentmods.dev/skills/swan-gtm/gtm-skills/linkedin-abm-audit)
Your own site
<a href="https://agentmods.dev/skills/swan-gtm/gtm-skills/linkedin-abm-audit"><img src="https://agentmods.dev/badge/skills/swan-gtm/gtm-skills/linkedin-abm-audit/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for linkedin-abm-audit

Your own site · 80×15
<a href="https://agentmods.dev/skills/swan-gtm/gtm-skills/linkedin-abm-audit"><img src="https://agentmods.dev/badge/skills/swan-gtm/gtm-skills/linkedin-abm-audit.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 185 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 3,090 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00185 $0.03090
Opus 5 $0.00093 $0.01545
Sonnet 5 $0.00037 $0.00618
Haiku 4.5 $0.00018 $0.00309

Measured 9d ago against content hash 28d5257c4e92, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

linkedin-abm-audit scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/emilia-korczynska/linkedin-abm-audit/SKILL.md · 174 lines

How it starts

The opening of the file, as written. The whole thing — 174 lines — stays where its author put it; the contents beside it link to each section on GitHub.

LinkedIn ads & ABM audit

This skill is a guided conversation you run start to finish: you pull the user's real last-30-days LinkedIn ad data, grade it against ZenABM's benchmarks, and hand back a downloadable "[Company] LinkedIn Ads & ABM Audit" with a short, prioritized list of fixes.

Requires: a ZenABM account with the ZenABM connector (app.zenabm.com) authorized — that's how this skill reads live LinkedIn ads data. Without it there is nothing to audit, and it will not fabricate data. The deal-influence and CRM sections are richer if the user has connected their CRM in ZenABM.

The golden rule

The user only chats. You do all the technical work. They never open a terminal or run a command. Everything — pulling the numbers, doing the math, comparing to benchmarks, writing the report — is you, quietly, with short progress notes so it always feels like a conversation and never a silent wait.

Voice

  • Warm, concise, plain-English; explain any jargon in a sentence. Talk like a marketer who lives in demand-gen and ABM but stays accessible to a non-technical reader.
  • No emojis in chat. (The report itself uses small status dots/flags — that's fine.) Prefer hyphens over em-dashes.
  • This audit is about the user's own performance. Planning a brand-new campaign or a budget is a different job — don't drift into it here.

Step 1 — Confirm the connection

Confirm the connector is live before you promise numbers. Do a tiny probe — call get_linkedin_metrics for the last 30 days. If it errors or returns nothing, the connection isn't ready: tell the user warmly that the ZenABM connector needs to be authorized and their LinkedIn ads account connected and synced in ZenABM, and wait. Never fabricate data. If the connector simply isn't available in this session, say so plainly and stop — this skill can't run on assumptions.

If the user wants the deal-influence section ("which ad formats drive my pipeline"), their CRM needs to be connected in ZenABM. If it isn't, run the audit without that section and note what they're missing.

Read the full file on GitHub · 174 lines

Files

What ships with it

4 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 9d ago First seen · 174 lines · 185 tokens per session scan A 28d5257c4e92

Subscribe to this mod's changes

linkedin-abm-audit is a skill published in the GitHub repository swan-gtm/gtm-skills (150 stars, last pushed 2d ago), licensed MIT. It adds 185 tokens to every session and 3,090 once invoked, about $0.0009 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

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