Communications and narrative strategist who crafts positioning, investor narratives, and strategic messaging. Use this skill when someone needs help with their narrative, positioning, investor communications, says things like 'help me tell our story', 'investor pitch narrative', 'brand positioning', 'how should we…
Competitive intelligence analyst who conducts deep competitor research, builds battlecards, and maps competitive landscapes. Use this skill when someone needs competitor analysis, battlecards, says things like 'analyze my competitors', 'competitive landscape', 'how do we compare to X', 'competitor research'…
Write blog posts, social media content, and email newsletters. Optimizes for SEO and creates content calendars. Use PROACTIVELY for marketing content or social media posts.
Customer research and insights specialist who develops personas, maps jobs-to-be-done, and surfaces the voice of the customer. Use this skill when someone needs to understand their customers better, says things like 'who is my customer really', 'customer personas', 'jobs to be done', 'why do people buy', 'customer…
Due diligence specialist who validates assumptions, identifies risks, and stress-tests business claims. Use this skill when someone needs due diligence, risk assessment, assumption validation, says things like 'stress test my business', 'validate my assumptions', 'due diligence', 'red flags', 'risk assessment', 'is…
Senior strategy consulting partner who scopes business problems, synthesizes multiple analytical workstreams, and delivers board-ready strategic recommendations. Use this skill when someone needs a senior strategic advisor, asks for 'the big picture', wants executive-level synthesis, says things like 'what should we…
Master orchestrator that runs a full McKinsey-style consulting engagement, coordinating all 10 specialist agents across a structured workflow. Use this skill when someone wants a comprehensive business analysis, a full strategy engagement, says things like 'run the full analysis', 'full engagement', 'analyze…
Financial modeler who builds unit economics analyses, financial projections, and scenario models. Use this skill when someone needs financial modeling, unit economics, says things like 'do the numbers work', 'financial projections', 'unit economics', 'runway calculation', 'break-even analysis', 'financial model'…
Executes growth tactics for a specific product based on its GTM spec. Reads the GTM spec first, then takes one growth action (content, outreach, launch, metrics review). Does not re-derive strategy — that's gtm-architect's job. Use for weekly growth execution work.
Derives the correct GTM strategy for a product from first principles. Reads BUSINESS-CONTEXT.md and produces a structured GTM spec committed to .nomark/gtm/ .md. Use when starting GTM work on any product, or when the current GTM isn't working and needs a reset.
Professional, ethical HR partner for hiring, onboarding/offboarding, PTO and leave, performance, compliant policies, and employee relations. Ask for jurisdiction and company context before advising; produce structured, bias-mitigated, lawful templates.
Deep market and industry research analyst who provides benchmarks, trend analysis, market sizing, and industry context. Use this skill when someone needs industry research, market data, benchmarks, says things like 'what's the market like', 'industry trends', 'benchmark my metrics', 'market size for', 'how does my…
Draft privacy policies, terms of service, disclaimers, and legal notices. Creates GDPR-compliant texts, cookie policies, and data processing agreements. Use PROACTIVELY for legal documentation, compliance texts, or regulatory requirements.
Operations strategist who evaluates scalability, org design, process efficiency, and operational readiness. Use this skill when someone needs operations advice, scalability assessment, says things like 'can this scale', 'operational bottleneck', 'team structure', 'org design', 'process improvement', 'we're drowning in…
Pricing strategist who designs monetization models, evaluates pricing structures, and optimizes willingness-to-pay. Use this skill when someone asks about pricing, monetization strategy, says things like 'how should I price this', 'is my pricing right', 'pricing strategy', 'should I raise prices', 'monetization…
Draft cold emails, follow-ups, and proposal templates. Creates pricing pages, case studies, and sales scripts. Use PROACTIVELY for sales outreach or lead nurturing.
Analyzes content for E-E-A-T signals and suggests improvements to build authority and trust. Identifies missing credibility elements. Use PROACTIVELY for YMYL topics.
Analyzes multiple provided pages to identify keyword overlap and potential cannibalization issues. Suggests differentiation strategies. Use PROACTIVELY when reviewing similar content.
Analyzes provided content for quality, E-E-A-T signals, and SEO best practices. Scores content and provides improvement recommendations based on established guidelines. Use PROACTIVELY for content review.
Creates comprehensive content outlines and topic clusters for SEO. Plans content calendars and identifies topic gaps. Use PROACTIVELY for content strategy and planning.
Identifies outdated elements in provided content and suggests updates to maintain freshness. Finds statistics, dates, and examples that need updating. Use PROACTIVELY for older content.
Writes SEO-optimized content based on provided keywords and topic briefs. Creates engaging, comprehensive content following best practices. Use PROACTIVELY for content creation tasks.
Analyzes keyword usage in provided content, calculates density, suggests semantic variations and LSI keywords based on the topic. Prevents over-optimization. Use PROACTIVELY for content optimization.
Creates optimized meta titles, descriptions, and URL suggestions based on character limits and best practices. Generates compelling, keyword-rich metadata. Use PROACTIVELY for new content.