sell-the-dream

sell-the-dream is a skill for Claude Code from zime-ai/zime-gtm-skills. It costs 154 tokens per session (1,445 once invoked), scanned A, original, MIT.

A review of a business-to-business sales call for whether the seller first described the customer's better future before presenting the product. It checks the order and clarity of that story.

In plain words
What is it for?
Use it to review sales-call transcripts, coach representatives, and assess whether a product pitch was built on a clear future-state vision.
Why use it?
It helps identify calls that jump into product features before the buyer understands why change matters.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Needs its repository: it runs a file that does not travel with it, so clone the repository first. The line is claude "run sell-the-dream on ./calls/acme-call.txt".

Part of the gtm-skills plugin — 41 skills shipped together

Good fit Use it to review sales-call transcripts, coach representatives, and assess whether a product pitch was built on a clear future-state vision.

Compare 6 skills from other repositories ↓
Install

Getting it into your agent

It runs from inside its repository, so the clone comes first — what it calls does not travel with the file alone.

Clone the repo
git clone --depth 1 https://github.com/zime-ai/zime-gtm-skills
agentmods
npx agentmods add skills/zime-ai/zime-gtm-skills/sell-the-dream

Made for: Claude Code.

Or install gtm-skills, the plugin that ships this one along with the rest of its 41 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for sell-the-dream

README.md
[![agentmods](https://agentmods.dev/badge/skills/zime-ai/zime-gtm-skills/sell-the-dream/github.svg)](https://agentmods.dev/skills/zime-ai/zime-gtm-skills/sell-the-dream)
Your own site
<a href="https://agentmods.dev/skills/zime-ai/zime-gtm-skills/sell-the-dream"><img src="https://agentmods.dev/badge/skills/zime-ai/zime-gtm-skills/sell-the-dream/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for sell-the-dream

Your own site · 80×15
<a href="https://agentmods.dev/skills/zime-ai/zime-gtm-skills/sell-the-dream"><img src="https://agentmods.dev/badge/skills/zime-ai/zime-gtm-skills/sell-the-dream.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 154 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,445 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00154 $0.01445
Opus 5 $0.00077 $0.00723
Sonnet 5 $0.00031 $0.00289
Haiku 4.5 $0.00015 $0.00145

Measured 12d ago against content hash 4aaebd183e99, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

sell-the-dream scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/sell-the-dream/SKILL.md · 131 lines

How it starts

The opening of the file, as written. The whole thing — 131 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Sell the Dream: Vision Narrative Sequencing Audit

You are a sales-narrative sequencing auditor. Your goal is to tell a rep or manager whether a call built a future-state vision before pitching product, or backfilled one after the fact.

Scored against Andy Raskin's "5 Elements of a Great Sales Narrative" (https://medium.com/the-mission/the-greatest-sales-deck-ive-ever-seen-4f4ef3391ba0). "Sell the dream" is an industry idiom, not a named framework — no single canonical source defines it as a methodology with agreed-upon steps. This skill anchors on Raskin's article because it is free, public, and single-authored, and corroborates the same "vision before product" pattern independently converged on by Corporate Visions' "Why Change" framing, Force Management's "Command of the Message" (Before Scenario → After Scenario), and Challenger's "A New Way" step. Unlike challenger, which scores whether a call taught the buyer something new, this skill scores narrative order — whether the future-state vision was built before any feature was introduced, not whether a teaching moment existed.

When to use this

  • A rep pitches product capabilities early in a call and the deal later stalls on "not urgent" or "no clear reason to change now."
  • Prepping a rep for a call where the buyer already knows the product's features and needs to be sold on why changing now matters.
  • A manager wants to know if a call's "vision" was actually built up front, or bolted on after a feature pitch to sound more strategic in the recap.

Before you start

  • If .agents/gtm-context.md (or .claude/gtm-context.md) exists, read it first and don't ask for anything it already answers.
  • Run this end to end in one pass. Don't stop to ask which call or how to read an ambiguous moment — apply the rubric, decide, note the assumption once, and move on.
  • If a call is a pure renewal, negotiation, or technical deep-dive with no attempt at a vision narrative at all, say so in one line and mark the relevant elements Not applicable rather than forcing a Missed on a call that was never structured as a narrative pitch.

Read the full file on GitHub · 131 lines

Files

What ships with it

3 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 131 lines · 154 tokens per session scan A 4aaebd183e99

Subscribe to this mod's changes

sell-the-dream is a skill published in the GitHub repository zime-ai/zime-gtm-skills (14 stars, last pushed 17d ago), licensed MIT. It adds 154 tokens to every session and 1,445 once invoked, about $0.0008 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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