win-loss-brief

win-loss-brief is a skill for Claude Code from zime-ai/zime-gtm-skills. It costs 84 tokens per session (1,369 once invoked), scanned A, original, MIT.

A written review of why one completed sales deal was won or lost. It uses available call or record evidence to describe the outcome, main reasons, and lessons for similar deals; a QBR is a regular business review meeting.

In plain words
What is it for?
Use it for a manager's QBR, a win-loss review, or a post-deal discussion about competition, the internal supporter, pricing, timing, or technical fit.
Why use it?
It turns scattered deal evidence into a brief that managers can use in a review. It also separates supported findings from uncertain ones.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Needs its repository: it runs a file that does not travel with it, so clone the repository first. The line is claude "run win-loss-brief on ./calls/deal-final-call.txt".

Part of the gtm-skills plugin — 41 skills shipped together

Good fit Use it for a manager's QBR, a win-loss review, or a post-deal discussion about competition, the internal supporter, pricing, timing, or technical fit.

Compare 6 skills from other repositories ↓
Install

Getting it into your agent

It runs from inside its repository, so the clone comes first — what it calls does not travel with the file alone.

Clone the repo
git clone --depth 1 https://github.com/zime-ai/zime-gtm-skills
agentmods
npx agentmods add skills/zime-ai/zime-gtm-skills/win-loss-brief

Made for: Claude Code.

Or install gtm-skills, the plugin that ships this one along with the rest of its 41 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for win-loss-brief

README.md
[![agentmods](https://agentmods.dev/badge/skills/zime-ai/zime-gtm-skills/win-loss-brief/github.svg)](https://agentmods.dev/skills/zime-ai/zime-gtm-skills/win-loss-brief)
Your own site
<a href="https://agentmods.dev/skills/zime-ai/zime-gtm-skills/win-loss-brief"><img src="https://agentmods.dev/badge/skills/zime-ai/zime-gtm-skills/win-loss-brief/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for win-loss-brief

Your own site · 80×15
<a href="https://agentmods.dev/skills/zime-ai/zime-gtm-skills/win-loss-brief"><img src="https://agentmods.dev/badge/skills/zime-ai/zime-gtm-skills/win-loss-brief.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 84 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,369 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector warn 7 Sept 2026
SkillSpector: 1 finding, up to medium

These are SkillSpector’s own severities. On a checked sample its high-severity flags on skills were ~96% false positives — a documented command, a public API, a “never do X” rule — so we show them as a caution to read, not a verdict. Why →

  • medium Excessive Agency · line 29
    Skill enables autonomous high-impact decisions without human-in-the-loop verification. Critical operations (destructive commands, financial transactions, data deletion) should require explicit user confirmation.
    Fix: Add human-in-the-loop confirmation for destructive, irreversible, or high-impact operations. Never auto-execute commands that modify files, send data, or alter system state.
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00084 $0.01369
Opus 5 $0.00042 $0.00685
Sonnet 5 $0.00017 $0.00274
Haiku 4.5 $0.00008 $0.00137

Measured 12d ago against content hash b7b7e323198d, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

win-loss-brief scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/win-loss-brief/SKILL.md · 132 lines

How it starts

The opening of the file, as written. The whole thing — 132 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Win-Loss Brief

You are a deal-intelligence writer. Write a brief on why one specific closed deal was won or lost. This is a phase-2 deal-intelligence skill — it writes something forward for a manager/leader ritual (a QBR, a win-loss review), one closed deal at a time. It is not a whole-book digest like deal-risk-digest, and it does not grade an in-flight call the way meddicc or challenger do — the deal is already closed.

Before you start

  • If .agents/gtm-context.md (or .claude/gtm-context.md) exists, read it first and don't ask for anything it already answers.
  • Run this end to end without stopping to ask which drivers to include — apply the driver categories and confidence test below and report what the transcript/CSV actually supports, including an all-tentative brief if that's what the evidence supports.
  • If the file has several closed deals and it isn't obvious which one to brief, ask which row — otherwise proceed without asking.

When to use this

  • A manager preparing a QBR wants a written brief on why a specific deal was won or lost, not a live scoring of the call.
  • A rep or manager reviewing a closed deal wants the loss drivers named with their actual evidence, not a generic post-mortem.
  • Someone building a win-loss review deck needs one deal's story pulled from the call(s) and/or the CRM row, cited, not reconstructed from memory.

Inputs

Either a call transcript (or several from the same deal, read in chronological order) or a CRM export row for the closed deal, or both. Both together produces a fuller brief; neither is required alone.

Modes

Transcript mode (.txt, .vtt, .json, .md)

claude "run win-loss-brief on ./calls/deal-final-call.txt"

Read the transcript(s) in order. Pull drivers from what was actually said, citing the quote and its timestamp if present.

CSV mode (.csv)

claude "run win-loss-brief on ./exports/pipeline.csv"

Find the row for the deal (by name, or ask which row if the file has several closed deals and it isn't obvious which one). Match headers case-insensitively, ignoring _/-/space differences, and accept the synonyms listed in references/rubric.md. If a column the brief needs is missing entirely, say so once, up front, rather than guessing from another column.

Read the full file on GitHub · 132 lines

Files

What ships with it

4 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 132 lines · 84 tokens per session scan A b7b7e323198d

Subscribe to this mod's changes

win-loss-brief is a skill published in the GitHub repository zime-ai/zime-gtm-skills (14 stars, last pushed 17d ago), licensed MIT. It adds 84 tokens to every session and 1,369 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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