agentmods.dev

pmm-positioning

pmm-positioning is a plugin for Claude Code from stefanoskarakasis/Product-Marketing-Skills. Its manifest loads nothing; the 5 skills, 5 commands it bundles cost 537 tokens per session together, scanned A, original, MIT.

A product-marketing add-on for defining target customers and explaining a product’s value. It covers ideal-customer profiles, buying groups, personas, positioning, message structures, segment-specific value propositions, and homepage copy.

In plain words
What is it for?
Use it to research customer profiles, map buying committees, write positioning statements and message houses, develop value propositions, or draft homepage messaging.
Why use it?
It provides a common framework for deciding who to target and how to communicate the product’s difference.

Plugin for Claude Code

Written for Claude Code: a Claude Code plugin manifest.

not rated 5repo changed 8d ago A scan tokens not measured original MIT

Good fit Use it to research customer profiles, map buying committees, write positioning statements and message houses, develop value propositions, or draft homepage messaging.

Compare 6 plugins from other repositories ↓
Install in Claude Code
/plugin marketplace add stefanoskarakasis/Product-Marketing-Skills/plugin install pmm-positioning
View source ↗ stefanoskarakasis/Product-Marketing-Skills stefanoskarakasis.substack.com
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Clone the repo
git clone --depth 1 https://github.com/stefanoskarakasis/Product-Marketing-Skills

Made for: Claude Code.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for pmm-positioning

README.md
[![agentmods](https://agentmods.dev/badge/plugins/stefanoskarakasis/product-marketing-skills/pmm-positioning/github.svg)](https://agentmods.dev/plugins/stefanoskarakasis/product-marketing-skills/pmm-positioning)
Your own site
<a href="https://agentmods.dev/plugins/stefanoskarakasis/product-marketing-skills/pmm-positioning"><img src="https://agentmods.dev/badge/plugins/stefanoskarakasis/product-marketing-skills/pmm-positioning/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for pmm-positioning

Your own site · 80×15
<a href="https://agentmods.dev/plugins/stefanoskarakasis/product-marketing-skills/pmm-positioning"><img src="https://agentmods.dev/badge/plugins/stefanoskarakasis/product-marketing-skills/pmm-positioning.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session not measured What this adds to a session before it is invoked.
When invoked not measured The manifest loads nothing itself; its 5 skills, 5 commands cost 537 tokens a session between them.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Security

Grade A, and why

pmm-positioning scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 8d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

pmm-positioning/.claude-plugin/plugin.json · 13 lines

What it actually says

{
  "name": "pmm-positioning",
  "description": "Positioning and messaging using April Dunford's framework, plus ICP, buying-committee, market-narrative, and voice depth. Build ICP demographic/behavioral/JTBD profiles, buying committee maps and personas, market context and narrative arc, voice and tone guides, positioning statements, message houses, value propositions by segment, and homepage copy.",
  "version": "1.0.0",
  "author": {
    "name": "Stefanos Karakasis"
  },
  "homepage": "https://github.com/stefanoskarakasis/Product-Marketing-Skills/tree/main/pmm-positioning",
  "repository": "https://github.com/stefanoskarakasis/Product-Marketing-Skills",
  "license": "MIT",
  "skills": "./skills"
}
Contents

What it installs

The manifest is a name and a version. 5 skills, 5 commands travel with it, and installing the plugin installs all of them — 537 tokens a session between them. Each is measured on its own page, and each can be installed alone.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 8d ago Changed aa077543fa1f
  2. 12d ago First seen · 13 lines scan A c56b4bd915bd

Subscribe to this mod's changes

pmm-positioning is a plugin published in the GitHub repository stefanoskarakasis/Product-Marketing-Skills (5 stars, last pushed today), licensed MIT. Its token cost is not measured: this kind of file is read by the harness, not the model. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

Marketing and SEOagent-skill-repositoryagent-skillsagentic-skillsclaude-code-marketplaceclaude-code-pluginsclaude-cowork-plugin
Related

Other plugins, from other repositories

pm-copilot

The AI-native PM operating system — deep, framework-grounded PM skills with live MCP tool integrations, chained sub-agent workflows, and persistent user memory. Built for solo PMs and founding PMs who need an AI partner that actually knows their product.

Productfculty-aipm/PM-Copilot-by-Product-Faculty · not measured

pm-ai-shipping

AI Shipping Kit — for PMs and founders accountable for AI-built code. Document a vibe-coded app, audit it for intended-vs-implemented security gaps and performance issues, and produce a reviewer-ready shipping packet.

phuryn/pm-skills · not measured

pm-data-analytics

Data analytics skills for PMs: SQL query generation and cohort analysis. Analyze user data, generate queries, and identify retention patterns.

phuryn/pm-skills · not measured

pm-execution

Execution and product management skills: PRDs, OKRs, roadmaps, sprints, pre-mortems, stakeholder maps, user stories, prioritization frameworks, and more.

phuryn/pm-skills · not measured

pm-go-to-market

Go-to-market skills for PMs: GTM strategy, growth loops, GTM motions, beachhead segments, and ideal customer profiles.

phuryn/pm-skills · not measured

pm-market-research

Market research skills for PMs: user personas, market segmentation, sentiment analysis, and competitive analysis.

phuryn/pm-skills · not measured